César Wilhelm Gutiérrez Ávila – Heat Treat Today 40 Under 40

In just three years, César Wilhelm Gutiérrez has made an outsized impact on John Deere’s heat treatment and hot forming operations, leading projects that have delivered significant annual cost savings while dramatically improving process stability, quality, and throughput.
One of César’s most notable achievements was tackling a high scrap rate in moldboard plow components made from high-carbon steels. Applying Six Sigma methodology, he implemented controlled cooling after hardfacing, optimized quench media and rates, and standardized atmosphere control, contributing to a dramatically reduced scrap rate and cost savings. His leadership in training and process standardization ensured these gains were sustained over multiple years.
In addition, he is driving in-house production of components previously outsourced for heat treatment, supporting design engineers in material and process selection, and spearheading an induction heat treatment program for part numbers, yielding immense cost savings.
As process owner for quenching, welding, and hot forming, César combines deep metallurgical knowledge, rigorous statistical analysis, and practical shop-floor leadership. His work consistently improves on-time delivery, productivity, and cost per productive hour. His strong materials engineering background supports data-driven decisions and innovation, including developing in-house heat treatment capabilities that reduce costs and waste. César’s combination of deep technical knowledge, leadership, and practical impact make him a standout emerging leader poised to shape the future of heat treating in manufacturing.
Nominated by: John Deere, UANL