Advertising Rates & Specifications 2024
On this page you will find advertising rates and specifications for all of the advertising opportunities described in the "Products" section of this website. If you do not find what you need, or if you have questions, please contact Heat Treat Today publisher, Doug Glenn at doug@heattreattoday.com, 724-923-8089, Michelle Ritenour at michelle@heattreattoday.com, 724-967-2568, Eunice Pearce at eunice@heattreattoday.com, 610-401-4723, or Ellen Porter at ellen@heattreattoday.com, 412-915-3785.
Special Focus Print/Digital Editions
| Ad Position | Ad Rate* |
| 1-Page (inside) | $3,325 |
| 2/3-Page | $3,150 |
| 1/2-Page Island | $2,950 |
| 1/2-Page | $2,650 |
| 1/3-Page | $2,125 |
| 1/4-Page | $1,750 |
| 1/6-Page | $1,550 |
| Back Cover | $4,150 |
| Inside Front Cover | $3,950 |
| Inside Back Cover | $3,750 |
| 2-Page Spread | $5,400 |
| Ad Position | Position | Size (in) | Size (mm) | Bleed |
| Full Page includes: Back Cover, Inside Front Cover, Inside Back Cover, 1-Page (inside) | 1 |
8.125 x 10.75 (includes bleed) |
206 x 273 | Yes |
| 2-Page Spread | 2 | 16 x 10.75 (includes bleed) |
406 x 273 | Yes |
| 2/3-Page | 3 | 4.5 x 9.5 | 114 x 241 | No |
| 1/2-Page Island | 4 | 4.5 x 7.5 | 114 x 190 | No |
| 1/2-Page Vertical | 5 | 3.3125 x 9.5 | 84 x 241 | No |
| 1/2-Page Horizontal | 6 | 6.875 x 4.625 | 175 x 117 | No |
| 1/3-Page Vertical | 7 | 2.125 x 9.5 | 54 x 241 | No |
| 1/3-Page Square | 8 | 4.5 x 4.625 | 114 x 117 | No |
| 1/4-Page Square | 9 | 3.3125 x 4.625 | 84 x 117 | No |
| 1/6-Page Vertical | 10 | 2.125 x 4.625 | 54 x 117 | No |
| 1/6-Page Square | 11 | 3.3125 x 2.833 | 84 x 72 | No |
Other Helpful Information
- Publication Trim Size: 7.875" X 10.5"
- Keep live matter at least 0.5" (13mm) from trim edge for all bleed ads.
- Digital Ad File Format: Hight-resolution PDF files are preferred. 300 dpi minimum
- CMYK PDF document: PDF/X-1a setting. Please embed all fonts and graphic files.
Please provide only high resolution graphics (minimum 300dpi).
Please provide the PDF as a composite 4-color document (no color separations please).
Ad Locations
Industry-Focused e-Newsletters
| Ad Type | Position | Ad Rate* | Size | Format | Animation |
| Medium Rectangle | 1 | $895 | 164x140 pixels | jpg, gif, png | Yes** |
| Medium Rectangle | 2 | $695 | 164x140 pixels | jpg, gif, png | Yes** |
| Medium Rectangle | 3 | $595 | 164x140 pixels | jpg, gif, png | Yes** |
| Sponsored Content | 4 | $895 | For Sponsored Content, please provide... • one compelling, high-resolution .jpg or .png (200x120 pixels) • a brief headline • 30-word compelling description • a URL link * Heat Treat Today will format the above content. Please provide the images separately. | jpg, gif, png | No |
| Sponsored Content | 5 | $495 | For Sponsored Content, please provide... • one compelling, high-resolution .jpg or .png (200x120 pixels) • a brief headline • 30-word compelling description • a URL link * Heat Treat Today will format the above content. Please provide the images separately. | jpg, gif, png | No |
Other Helpful Information
-
- RGB colorspace, 72ppi, saved with web optimization.
** Animation may be used, but not all email applications will display multiple frames. Design first frame of animation with a message that is meaningful, in the event that multiple frames are not viewed.
Fine Print: 3 month minimum
Heat Treat Shop e-Newsletter
| Ad Type | Position | Max # /yr |
Rate |
| Hot Product of the Month | 1 | 4 | $795 each |
| Product ALERT |
2 | 24 | $399 each |
Materials Needed
- Hot Product of the Month Brief Headline, up to 50 words body text, one gripping image, a link-to URL.
- Product ALERT Brief Headline, up to 30 words body text, one gripping image, a link-to URL.
- Images RGB colorspace, 72ppi, saved with web optimization.
- Promotion Copy Word document or Text File.
Heat Treat Daily e-Newsletter
| Ad Type | Position | 1 Day/Week Rate | 2 Days/Week Rate | Size | Format | Animation |
| Leaderboard | 1 | $790 | $1,750 | 600x74 pixels | jpg, gif, png | Yes** |
| Medium Rectangle | 2 | $600 | $1,315 | 164x140 pixels | jpg, gif, png | Yes** |
| Skyscraper | 3 | $555 | $1,210 | 160x600 pixels | jpg, gif, png | Yes** |
Other helpful Information
- RGB colorspace, 72ppi, saved with web optimization.
** Animation may be used, but not all email applications will display multiple frames. Design first frame of animation with a message that is meaningful, in the event that multiple frames are not viewed.
Fine Print: 3 month minimum
Heat Treat Green e-Newsletter
| Ad Type | Position | 1-2 Per Year Rate | 3+ Per Year Rate |
| Green Eco-Block | 1 | $1,495 each | $995 each |
Materials Needed
- One (1) compelling image. Image will appear no more than 2.5" x 2.5".
- A compelling, attention-grabbing headline. Attempt to limit to no more than 8 words. Shorter is better.
- Compelling body copy of up to 75 words. 30-50 words is ideal.
- A URL where interested viewers can click to receive more information on the advertiser's website.
- Optional: Contact name, phone number, and/or email address.
HeatTreatToday.com
| Ad Type | Position | Size | Format | Animation | 10-12 Months Per Year Rate | 7-9 Months Per Year Rate | 3-6 Months Per Year Rate |
| Leaderboard | 1 | 728x90 pixels | jpg, gif, png | Yes | $1,050 /month | $1,250 /month | $1,450 /month |
| Skyscraper | 2 | 300x600 pixels | jpg, gif, png | Yes | $850 / month | $1,050 /month | $1,250 /month |
| Medium Rectangle | 3 | 300x250 pixels | jpg, gif, png | Yes | $650 / month | $850 / month | $1,050 /month |
| Tile Ads | 4 | 300x125 pixels | jpg, gif, png | Yes | $199 / month | $299 / month | $399 / month |
| Footerboard | 5 | 728x90 pixels | jpg, gif, png | Yes | $450 / month | $550 / month | $650 / month |
Other Helpful Information
Other Helpful Information
- RGB colorspace, 72ppi, saved with web optimization.
- Animation may be used.
Fine Print: 3 month minimum
Heat Treat Radio
Fine Print
- Commercial Sponsorship includes 3 "mentions" or "spots" per episode, beginning, middle, end.
- Exclusive Episode includes content developed exclusively to promote company, product or service. No commercial sponsors will be mentioned during the episode.
- Commercial Sponsorship audio promotional spots will be developed cooperatively between the publisher and the commercial sponsor.
| Episode Rates | 1-6 per year | 7+ per year |
| Episode Sponsorship | $495 | $425 |
| Exclusive Episode | $2,500 | NA |
*Advertising Rate Notes
- Rates are net, after agency commission.
- Publisher can change ad rates at any time without notice.
- Billed quarterly, semi-annually, or annually (your choice).
*Sending Files To Us
- Use www.wetransfer.com or similar web-based file transfer services to send large ad files.
Need Help With Ad Design? HTT can create your print/digital ad for a nominal fee.
- Email Doug Glenn Doug@HeatTreatToday.com